[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"blog-cat-actualites-seo-9":3},{"category":4,"slug":5,"listing":6},"Actualités SEO","actualites-seo",{"articles":7,"total":171,"page":172,"totalPages":173},[8,27,41,55,71,84,96,111,122,135,145,158],{"_id":9,"slug":10,"__v":11,"author":12,"canonical":13,"category":4,"createdAt":14,"date":15,"description":16,"image":17,"imageAlt":17,"readingTime":18,"tags":19,"title":25,"updatedAt":26},"69ede2d1aa6b273b0c2798e1","google-s-robots-txt-docs-expand-deep-links-get-rules-eu-steps-in-seo-pulse-via-sejournal-mattgsouthern",0,"Equipe Seogard","https://seogard.io/blog/google-s-robots-txt-docs-expand-deep-links-get-rules-eu-steps-in-seo-pulse-via-sejournal-mattgsouthern","2026-04-26T10:02:57.744Z","2026-04-26","Google élargit sa doc robots.txt, formalise les deep links et l'UE impose le partage de données. Décryptage technique et implémentations concrètes.",null,12,[20,21,22,23,24],"robots.txt","deep links","DMA","Google Search","SEO technique","Robots.txt étendu, deep links et DMA : analyse technique","Sun Apr 26 2026 10:02:57 GMT+0000 (Coordinated Universal Time)",{"_id":28,"slug":29,"__v":11,"author":12,"canonical":30,"category":4,"createdAt":31,"date":15,"description":32,"image":17,"imageAlt":17,"readingTime":18,"tags":33,"title":39,"updatedAt":40},"69ee291daa6b273b0c5fd0e4","the-fully-non-human-web-no-one-builds-the-page-no-one-visits-it-via-sejournal-slobodanmanic","https://seogard.io/blog/the-fully-non-human-web-no-one-builds-the-page-no-one-visits-it-via-sejournal-slobodanmanic","2026-04-26T15:02:53.930Z","Le web se scinde entre systèmes transactionnels IA et espaces humains. Analyse technique des impacts sur le crawl, la visibilité et l'architecture.",[34,35,36,37,38],"non-human web","AI agents","crawl budget","machine-first architecture","agentic search","Le web non-humain : quand personne ne crée ni ne visite la page","Sun Apr 26 2026 15:02:53 GMT+0000 (Coordinated Universal Time)",{"_id":42,"slug":43,"__v":11,"author":12,"canonical":44,"category":4,"createdAt":45,"date":15,"description":46,"image":17,"imageAlt":17,"readingTime":18,"tags":47,"title":53,"updatedAt":54},"69ee535eaa6b273b0c819ad9","why-great-content-is-no-longer-enough-what-beats-it-in-ai-search-via-sejournal-taylordanrw","https://seogard.io/blog/why-great-content-is-no-longer-enough-what-beats-it-in-ai-search-via-sejournal-taylordanrw","2026-04-26T18:03:10.485Z","Le contenu de qualité ne suffit plus. Découvrez les stratégies techniques pour rendre vos pages citables et retrievable par les moteurs de recherche IA.",[48,49,50,51,52],"AI Search","GEO","content strategy","structured data","citability","Contenu citable et retrievable : ce qui gagne en AI Search","Sun Apr 26 2026 18:03:10 GMT+0000 (Coordinated Universal Time)",{"_id":56,"slug":57,"__v":11,"author":12,"canonical":58,"category":4,"createdAt":59,"date":60,"description":61,"image":17,"imageAlt":17,"readingTime":18,"tags":62,"title":69,"updatedAt":70},"69eb0772aa6b273b0cdebb98","google-s-liz-reid-on-ai-search-changes-query-shifts-and-ai-slop","https://seogard.io/blog/google-s-liz-reid-on-ai-search-changes-query-shifts-and-ai-slop","2026-04-24T06:02:26.270Z","2026-04-24","Google restructure la recherche autour de requêtes longues et conversationnelles. Analyse technique des impacts SEO et des adaptations nécessaires.",[63,64,65,66,67,68],"google","AI search","query shifts","AI Overviews","search intent","liz reid","Liz Reid, AI Search et query shifts : ce qui change vraiment","Fri Apr 24 2026 06:02:26 GMT+0000 (Coordinated Universal Time)",{"_id":72,"slug":73,"__v":11,"author":12,"canonical":74,"category":4,"createdAt":75,"date":60,"description":76,"image":17,"imageAlt":17,"readingTime":18,"tags":77,"title":82,"updatedAt":83},"69eb8662aa6b273b0c443e3a","why-geo-is-a-reputation-problem","https://seogard.io/blog/why-geo-is-a-reputation-problem","2026-04-24T15:04:02.234Z","Les tactiques GEO classiques échouent. Découvrez pourquoi la visibilité IA dépend de la réputation de marque, des signaux tiers et du positionnement catégoriel.",[49,78,79,80,81],"reputation","AI visibility","brand signals","generative engine optimization","GEO Is a Reputation Problem, Not an Optimization One","Fri Apr 24 2026 15:04:02 GMT+0000 (Coordinated Universal Time)",{"_id":85,"slug":86,"__v":11,"author":12,"canonical":87,"category":4,"createdAt":88,"date":60,"description":89,"image":17,"imageAlt":17,"readingTime":18,"tags":90,"title":94,"updatedAt":95},"69ebb056aa6b273b0c65cb68","the-bureaucracy-tax-how-disruptors-are-winning-ai-search-visibility","https://seogard.io/blog/the-bureaucracy-tax-how-disruptors-are-winning-ai-search-visibility","2026-04-24T18:03:02.887Z","Slow approval cycles cost enterprises AI visibility. How disruptors win with faster execution, structured data, and machine-first architecture.",[64,91,51,92,93],"bureaucracy","enterprise SEO","disruptors","The Bureaucracy Tax: Why Slow Enterprises Lose AI Search Visibility","Fri Apr 24 2026 18:03:02 GMT+0000 (Coordinated Universal Time)",{"_id":97,"slug":98,"__v":11,"author":12,"canonical":99,"category":4,"createdAt":100,"date":101,"description":102,"image":17,"imageAlt":17,"readingTime":18,"tags":103,"title":109,"updatedAt":110},"69e9b607aa6b273b0cd0e423","what-s-the-biggest-technical-seo-blind-spot-from-over-relying-on-tools-ask-an-seo-via-sejournal-helenpollitt1","https://seogard.io/blog/what-s-the-biggest-technical-seo-blind-spot-from-over-relying-on-tools-ask-an-seo-via-sejournal-helenpollitt1","2026-04-23T06:02:47.381Z","2026-04-23","Les outils SEO créent des angles morts critiques. Voici ce que les données brutes révèlent — logs serveur, rendering réel, signaux que Screaming Frog ignore.",[104,105,106,107,108],"technical-seo","blind-spots","log-analysis","crawl-budget","rendering","Angles morts du SEO technique : ce que vos outils ne voient pas","Thu Apr 23 2026 06:02:47 GMT+0000 (Coordinated Universal Time)",{"_id":112,"slug":113,"__v":11,"author":12,"canonical":114,"category":4,"createdAt":115,"date":101,"description":116,"image":17,"imageAlt":17,"readingTime":18,"tags":117,"title":120,"updatedAt":121},"69e9ee57aa6b273b0cfdef39","google-lists-best-practices-for-read-more-deep-links-via-sejournal-mattgsouthern","https://seogard.io/blog/google-lists-best-practices-for-read-more-deep-links-via-sejournal-mattgsouthern","2026-04-23T10:03:03.355Z","Google détaille ses best practices pour les deep links 'Read more'. Analyse technique, implémentation HTML, et stratégie de structuration pour maximiser leur apparition.",[63,21,118,51,119],"sitelinks","technical SEO","Deep links 'Read More' Google : guide technique complet","Thu Apr 23 2026 10:03:03 GMT+0000 (Coordinated Universal Time)",{"_id":123,"slug":124,"__v":11,"author":12,"canonical":125,"category":4,"createdAt":126,"date":101,"description":127,"image":17,"imageAlt":17,"readingTime":18,"tags":128,"title":133,"updatedAt":134},"69ea34b0aa6b273b0c36315e","68-million-ai-crawler-visits-show-what-drives-ai-search-visibility-via-sejournal-martinibuster","https://seogard.io/blog/68-million-ai-crawler-visits-show-what-drives-ai-search-visibility-via-sejournal-martinibuster","2026-04-23T15:03:12.931Z","Analyse technique de 68M de visites d'AI crawlers. Ce qui déclenche leur intérêt, comment optimiser votre architecture, et les signaux qui comptent vraiment.",[129,130,36,131,132],"AI crawlers","AI search visibility","log analysis","LLM optimization","AI Crawlers : ce que 68 millions de visites révèlent","Thu Apr 23 2026 15:03:12 GMT+0000 (Coordinated Universal Time)",{"_id":136,"slug":137,"__v":11,"author":12,"canonical":138,"category":4,"createdAt":139,"date":101,"description":140,"image":17,"imageAlt":17,"readingTime":18,"tags":141,"title":143,"updatedAt":144},"69ea5ebaaa6b273b0c57cf60","google-may-expand-unsupported-robots-txt-rules-list-via-sejournal-mattgsouthern","https://seogard.io/blog/google-may-expand-unsupported-robots-txt-rules-list-via-sejournal-mattgsouthern","2026-04-23T18:02:34.554Z","Google exploite les données HTTP Archive pour identifier les erreurs robots.txt les plus courantes. Analyse technique et impact concret sur le crawl.",[63,20,36,142,119],"directives","Robots.txt : Google élargit sa liste de directives non supportées","Thu Apr 23 2026 18:02:34 GMT+0000 (Coordinated Universal Time)",{"_id":146,"slug":147,"__v":11,"author":12,"canonical":148,"category":4,"createdAt":149,"date":150,"description":151,"image":17,"imageAlt":17,"readingTime":18,"tags":152,"title":156,"updatedAt":157},"69e864a1aa6b273b0cc314ff","the-hidden-bland-tax-that-could-erase-your-brand-from-ai-search","https://seogard.io/blog/the-hidden-bland-tax-that-could-erase-your-brand-from-ai-search","2026-04-22T06:03:13.538Z","2026-04-22","L'IA filtre les marques sans signaux distinctifs. Analyse technique du 'bland tax' et stratégies concrètes pour rester visible dans la recherche IA.",[64,153,154,155,49],"bland tax","brand authority","AEO","Le 'bland tax' : pourquoi l'IA efface les marques génériques","Wed Apr 22 2026 06:03:13 GMT+0000 (Coordinated Universal Time)",{"_id":159,"slug":160,"__v":11,"author":12,"canonical":161,"category":4,"createdAt":162,"date":150,"description":163,"image":17,"imageAlt":17,"readingTime":18,"tags":164,"title":169,"updatedAt":170},"69e8e323aa6b273b0c283fd0","seo-reporting-outgrew-data-studio-here-s-what-comes-next","https://seogard.io/blog/seo-reporting-outgrew-data-studio-here-s-what-comes-next","2026-04-22T15:02:59.713Z","Les dashboards rigides freinent le reporting SEO. APIs, AI coding tools et scripts custom remplacent Looker Studio pour des workflows plus rapides.",[165,166,167,24,168],"reporting","data studio","API","automatisation","SEO reporting après Data Studio : APIs, code et workflows flexibles","Wed Apr 22 2026 15:02:59 GMT+0000 (Coordinated Universal Time)",169,9,15]